A promotion goes live and a bestselling product runs out while orders keep piling up. Your boss asks for inventory numbers, but you can’t answer without cobbling together data from 3 dashboards. When you decide what needs to be restocked this week, are you working from what sold in the last 24 hours or are you dealing with a report that’s a few days behind? Do you find out about fulfillment problems from customers before your own tools flag them? If they make you uncomfortable, they’re pointing you to real problems with visibility and connection.