Independent agency expands commerce capabilities across Amazon, TikTok Shop and global ecommerce markets NEW YORK, Aug. The acquisitions expand Chief Media’s commerce capabilities across Amazon, TikTok Shop and other fast-growing marketplaces, providing brands with a more connected approach to paid media, marketplace strategy and social commerce as purchasing decisions increasingly move across platforms. By acquiring the two agencies, Chief Media gains additional technology and expertise to help clients access Amazon and TikTok Shop ecommerce opportunities within its existing agency services and workflow. The expanded capabilities come as commerce across these platforms continues to grow. “It’s important to have a brand presence on new media channels, but it’s even more important to connect that presence with our performance across all other channels,” said Jerome FitzGibbons, Co-Founder, Bingi.